Stephanie Soetendal
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The Founder & The Politician
There are certain people we meet only once and remember forever. And then there are the people we meet several times, briefly, almost accidentally, whose presence seems to disappear into the background of our lives—until years later, we realize they left something behind. I met him on a stage in Buenos Aires. He was the… Read more
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Protected: Between the Chandelier and the Machine
There is no excerpt because this is a protected post. Read more
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Le Parigi du Argentine
Walking amidst the crisp cold air, a tempo of a quarter of a mile stride met the winter warmth. It was the peak of winter, in the Southern hemisphere, far away from home — Miami. The 1900’s street posts a la Mary Poppins flanked the French doors and architecture a la Evita Perón- the First… Read more
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Vulnerability is not a weakness; it’s your greatest strength
Living overseas was not part of the plan, but destiny had other plans. I landed in Buenos Aires in early 2025, to have a break from the external world, the non-stop work in the startup world in tech, from the pressure to be on camera, when behind the scenes, I was holding an armor together… Read more
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Love Your Wrinkles, Love Your Cellulite
I decided to start this personal blog as a courageous act to pull back the curtain and show the human behind the tech entrepreneur in AI. The vulnerability we share is the biggest gift to humanity. It is how we become aware that we share more similarities than differences. Most importantly, when men and women… Read more
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Letter to Myself as a Child, Teenager, and Young Adult
By Stephanie Soetendal, Age 33 Team members in our AI Stealth Start-up wrote “A Letter to Your 15 Year-old Self.” Inspired by their courage and raw vulnerability, I embarked to write upon my own letter to my younger self. 🌷 It’s been a while, crocodile! Alas, I am a Florida girl. I grew up in… Read more
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The Press Formula
I’ll be humble enough to admit that I’ve been blessed with the privilege to be on stage at global conferences, tech giants, and prestigious universities such as MIT. As a freshman at New York University, over a decade before stepping onto global stages, I discovered Plato’s Symposium through the pursuit of a humanities degree. Two… Read more
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Empire, Cycles, and the Return to the Soul
I’ve passed by this museum countless times. I’ve walked Buenos Aires for a good million steps since I got here. No cap. Fifteen thousand steps daily is doable. Today was the first time I walked in, during one of my intuitive walks. The kind where you get lost in the city and go in the… Read more
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Yyellow
The design of this blog is intentional; as most of our choices can be. I’ve often said: “life is meaningless, we give meaning to it.” I’ve been in a land far from home for shy of two years. I’ve been fortunate to be immersed in a city that sings the influence of Europe, mixed with… Read more
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Why Old Souls Defy Systems
Toddlers have a stage at around the age of 2 that is the “why” which is when they begin curiosity of the world around them. What is this external world I now live in? Yet consider how a toddler in Japan may be different than a toddler in Peru. Or a toddler in India may… Read more
